A brief guide to planning successful mid-year corporate events and making the most of the logistics, expertise, and services of Lima and Cusco as venues.

The Perfect Plan

Corporate events are activities organized by companies to align strategies; strengthen brand image; launch internal projects, initiatives, or products; recognize achievements; improve labor relations; or motivate and encourage teamwork. It is a moment that has to do with innovation in the business culture around the world, which can then be leveraged in the dynamics of the office.

A list of things to keep in mind when planning a successful corporate event would include:

– Clear objectives from the outset.

– A well-structured and realistic agenda.

– Adequate time between sessions.

– Balanced catering aligned with work schedules.

– Consistent support materials, scenery, and branding.

– Well-coordinated transportation, check-ins, and logistics.

– Communication before and after the event.

On the other hand, there are details that may not be prioritized but can make a big difference. Such as considering themed or healthy breaks that surprise participants or having well-designed and not improvised networking spaces. Lighting and background music influence the tone of the event, and clear signage avoids friction. Small welcome or farewell rituals humanize the experience, and meaningful, personalized gifts, rather than generic ones, put the finishing touch on a positive experience.

Intursa as a Venue

One of the decisions that will most define the success of a corporate event is the venue and destination where it will be held. When choosing a venue for a corporate event, we must consider its objective, the profile of the group, the infrastructure and technology available at the venue, as well as its location and logistics, without forgetting to consider the experience and expertise of the events team of the venue.

INTURSA hotels offer experiences designed to promote more productive, creative, and memorable meetings. In Lima, The Westin Lima Hotel & Convention Center, AC Hotel Lima Miraflores, and Aloft Lima Miraflores offer accessibility, modernity, and dynamism; while in Cusco, Palacio del Inka, a Luxury Collection Hotel, and Tambo del Inka, a Luxury Collection Resort & Spa, provide inspiration,culture, and a chance to disconnect and think strategically.

Just as details improve the predisposition of participants, a location or destination with additional benefits can enhance the overall experience of a corporate event. All INTURSA properties offer first-class cuisine, specialized event teams with extensive experience and sensitivity to meet the needs of groups, customized proposals according to the objectives of the company, and unique spaces that cannot be found anywhere else in the country. Strengthening the trust and loyalty of the team members of a company, and reinventing itself as a multidisciplinary team, is possible and easier when you are in a destination that combines the contemporary with the cultural and nature, as is the case in Lima and Cusco. And when the event takes place in a space that can take care of everything so that participants can focus on achieving unforgettable changes.